Case Study: A Not-So-Silly Idea
Feb 16
An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-fi...
Continue ReadingCase Study: Guess the Flavor Lip Balm
Jan 26
Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...
Continue ReadingCase Study: Lunchtime Loot
Jan 04
A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...
Continue ReadingCase Study: A Hole in One Promotion
Nov 22, 2020
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...
Continue ReadingCase Study: Safety First
Oct 09, 2020
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...
Continue ReadingCase Study: Rock out on the Run
Sep 18, 2020
Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use dur...
Continue ReadingCase Study: Jamming Out
Sep 10, 2020
A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...
Continue ReadingCase Study: Life of the Mardi
Aug 04, 2020
Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted...
Continue ReadingCase Study: These Calendars Aren't Week
Jul 27, 2020
Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank inc...
Continue ReadingCase Study: Go Green or Go Home
Jul 13, 2020
Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’s s...
Continue ReadingCase Study: Boosting Trade Show Booth Traffic
Jun 21, 2020
The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...
Continue ReadingCase Study: The Weather is Snow Joke
May 31, 2020
Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. The...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
May 24, 2020
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...
Continue ReadingCase Study: Bake in Business
May 16, 2020
Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come to t...
Continue ReadingCase Study: Keeping Colds at Bay, One Spritz at a Time
Apr 25, 2020
Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case H...
Continue ReadingCase Study: Spec-Tacular Promotions
Mar 27, 2020
Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV event ...
Continue ReadingCase Study: Plastics Make it Possible
Mar 20, 2020
Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...
Continue ReadingCase Study: College Fair Giveaway
Feb 27, 2020
Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...
Continue ReadingCase Study: Thank You for Spooning
Feb 19, 2020
Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertiser...
Continue ReadingCase Study: Jot It Down
Jan 14, 2020
Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...
Continue ReadingCase Study: Happy to Hang Around
Jan 07, 2020
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...
Continue ReadingCase Study: Improve Sales and Traffic
Dec 02, 2019
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...
Continue ReadingCase Study: 3D is the Key
Nov 03, 2019
A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...
Continue ReadingCase Study: Look, Ma, No Hands!
Sep 07, 2019
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...
Continue ReadingCase Study: Resort Incentive Yields Oceans of Opportunity
Aug 16, 2019
A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...
Continue ReadingA Lunch That Packs a Punch
Jul 26, 2019
Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...
Continue ReadingCase Study: A Prom Ticket Keepsake
Jul 19, 2019
A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets Des...
Continue ReadingCase Study: Pillow Box
Jun 20, 2019
Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...
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